Made by Choice Expands Their Range with Nordic Makers
From classic pieces like Kolho to new delightful, colorful collaborations, get the scoop on what this Finnish design house has been up to.
Made by Choice has already made a name for itself as a truly Nordic brand. In their factory in the Southwest of Finland, craftsmen work with precision and skill ? and often with painstaking effort for long stretches of time ? to produce durable, fun pieces in the most interesting shapes.
This year, the Finnish design house collaborated with a selection of Nordic designers to produce a distinctive, colorful, and fun range of furniture and objects in conjunction with Stockholm Light and Furniture Fair 2020.
Kolho
The brand brought back one of their most iconic pieces, the Kolho chair by Matthew Day Jackson, which they debuted in Milan last year to great fanfare. We were fans already then, and we’re still mesmerized by the shape of it now. Kolho
Laulu
Swedish designer Matti Klenell took the patterns from the iconic, perforated wooden chairs that were designed for the Finland Music Hall of Fame and turned them into something modern, fun and homey. Laulu means song in Finnish, and Klenell also made a cabinet to go along with it.
Laulu
Punc
Shane Schneck, industrial designer and founder of Office for Design, unveiled the Punc chair with a cantilevered, suspended seat and an architectural profile. The chair is made from ash while the backrest is from molded plywood. Bonus: Punc is easily stackable.
Reading Horse
Katrin Olina Petr...
Made by Choice has already made a name for itself as a truly Nordic brand. In their factory in the Southwest of Finland, craftsmen work with precision and skill ? and often with painstaking effort for long stretches of time ? to produce durable, fun pieces in the most interesting shapes.
This year, the Finnish design house collaborated with a selection of Nordic designers to produce a distinctive, colorful, and fun range of furniture and objects in conjunction with Stockholm Light and Furniture Fair 2020.
Kolho
The brand brought back one of their most iconic pieces, the Kolho chair by Matthew Day Jackson, which they debuted in Milan last year to great fanfare. We were fans already then, and we’re still mesmerized by the shape of it now. Kolho
Laulu
Swedish designer Matti Klenell took the patterns from the iconic, perforated wooden chairs that were designed for the Finland Music Hall of Fame and turned them into something modern, fun and homey. Laulu means song in Finnish, and Klenell also made a cabinet to go along with it.
Laulu
Punc
Shane Schneck, industrial designer and founder of Office for Design, unveiled the Punc chair with a cantilevered, suspended seat and an architectural profile. The chair is made from ash while the backrest is from molded plywood. Bonus: Punc is easily stackable.
Reading Horse
Katrin Olina Petr...
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