DMTV Milkshake: Wade and Leta on Designing Bigger and Brighter
Explore the world of Wade and Leta, a design studio who will ignite your visual senses through color and shapes.
On this week?s DMTV Milkshake, we talk to the Brooklyn-based artists, sculptors, designers, and all-around polymaths, Wade Jeffree and Leta Sobierajski, who work together as Wade and Leta. Their work, as they put it is ?to create satisfying and emotional visuals ranging from conventional identities to colorfully charged compositions and installations? ? for clients ranging from Google and Instagram to Herman Miller, Gucci and Comme des Garçons.
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Wade and Leta met like many young graphic designers in Brooklyn in the pre-Tinder, pre-Zoom age: on OkCupid. ?OkCupid was a much simpler app [compared] to what’s around now, so it was as simple as ?Brooklyn, graphic designer,?? says Wade. (Leta clarifies: ?This is very reflective of our personalities because Wade had, like, no information on his profile: male, I don’t know how old you were at the time, graphic designer,? she says. ?Ultimately I thought he was really cute. He had some cute pictures: ?He looks handsome.?)
Today, the couple travel the world while making work that expands on traditional color palettes to create ?really intense vibrations,? as Leta puts it, and on a conventional sense of scale: ?The bigger, the better,? Leta says. ?I think we’re going to go as big as we possibly can. I think that with each project, it’s kind of a stepping stone. We keep on trying t...
On this week?s DMTV Milkshake, we talk to the Brooklyn-based artists, sculptors, designers, and all-around polymaths, Wade Jeffree and Leta Sobierajski, who work together as Wade and Leta. Their work, as they put it is ?to create satisfying and emotional visuals ranging from conventional identities to colorfully charged compositions and installations? ? for clients ranging from Google and Instagram to Herman Miller, Gucci and Comme des Garçons.
?????????
Wade and Leta met like many young graphic designers in Brooklyn in the pre-Tinder, pre-Zoom age: on OkCupid. ?OkCupid was a much simpler app [compared] to what’s around now, so it was as simple as ?Brooklyn, graphic designer,?? says Wade. (Leta clarifies: ?This is very reflective of our personalities because Wade had, like, no information on his profile: male, I don’t know how old you were at the time, graphic designer,? she says. ?Ultimately I thought he was really cute. He had some cute pictures: ?He looks handsome.?)
Today, the couple travel the world while making work that expands on traditional color palettes to create ?really intense vibrations,? as Leta puts it, and on a conventional sense of scale: ?The bigger, the better,? Leta says. ?I think we’re going to go as big as we possibly can. I think that with each project, it’s kind of a stepping stone. We keep on trying t...
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