An electric pickup truck that promises to electrify the truck segment with 0-60 in 3 seconds with a 400+ mile range starting in 2010.

With trucks and SUVs now accounting for 67% of domestic auto sales in the United States, it’s an understatement to say Americans love their larger vehicles. But while the SUV and crossover segment is already transitioning toward an EV future, especially in the luxury category, the pickup truck market tends to be averse to any major change. The average truck buyer values durability, towing capacity, and a subjective element of badassery associated with truck ownership; traditionally, off the line speed and fuel efficiency are distant concerns, modern design even less valued. That might soon change if the Rivian R1T concept is any indicator where the future of pickup trucks might be heading.
Unveiled at the Los Angeles Auto Show this past Monday night accompanied with a spark of celebrity fanfare, Rivian?s R1T electric pickup truck is following the disruptive footsteps of Tesla with promises of delivering insane  ? or ludicrous, if you please ? performance (0-60 in 3 seconds) corresponding with an equally impressive 400 mile range and the quiet efficiency of an electric vehicle. For comparison’s sake, the ferocious and beefier Ford F-150 Raptor does 0-60 in 5.3 seconds.

The R1T’s sleek body sits atop of a skateboard platform housing the truck’s battery pack, drive units, suspension, braking and thermal s...