Launching a Stronger Business with Chelsea Miller Knives and Squarespace - interior design Blogs

Launching a Stronger Business with Chelsea Miller Knives and Squarespace

See how Chelsea Miller Knives leveraged her Squarespace site to successfully launch a business.

The following post is brought to you by Squarespace. Our partners are hand-picked by the Design Milk team because they represent the best in design.

Each Chelsea Miller knife is an invitation to wonder about the natural and industrial world. To move slowly in the kitchen with an intent to prepare thoughtful food. My process is focused on exploration, imperfection and the desire to make things more beautiful than they have to be.

Knives are a kitchen tool that the majority of people most likely take for granted, but Chelsea Miller unearthed her own interest for this necessity in the very process of hand-making them. Her spin on traditional cheese knives was the first piece of what was to become Chelsea Miller Knives that she released to the public, and finding that the response was one of curiosity and encouragement organically led into the launch of her business on Squarespace. They?ve not only allowed Chelsea to showcase her authenticity and originality in a very genuine way but also responded to her site?s needs as the shop has successfully grown since launching.
A large part of creating a business is the excitement and passion behind what you?re about to put out into the world and share with others. And as in other business situations, first impressions count when planning your launch. Chelsea says, ?I have always felt first impressions should be intim...

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