The new Alienware Training Facility showcases the gaming aesthetic elevated.

It isn’t quite as secure nor secretive as Area 51, but PC gaming brand Alienware’s state-of-the-art Alienware Training Facilities in Utrecht, Netherlands for eSport organization Team Liquid, represents the ascension and prominence of gaming as a global presence. Housed within a bespoke 10,000-square-foot ?gaming house? in a newly constructed mixed-use development, the collaboration between the exterior of VenhoevenCS Architecture + Urbanism and interior design of AHH Architects showcases architecture inspired by gaming.

Described as a “mix of serene minimalism and high-tech, edgy gaming aesthetics,” the convergence of architecture and interior design across the facilities unashamedly celebrate technology. Interior details echo several of the surface treatments of the Alienware aesthetic, most notably drawing from the monochromatic Alienware Legend design language, an industrial design solution that earned the collection a 2020 iF World Design Award in the product category.
Photo: Teo Krijgsman for AHH Architecture
Photo: Teo Krijgsman for AHH Architecture
Photo: Teo Krijgsman for AHH Architecture
While the sleek futuristic flourishes and technology as ornament arrive with little surprise, the heart of AHH Architecture’s intent was more human-centric, with an emphasis placed upon sustainability as a feature and function. The architectural team choose to use b...