The Anicorn x NASA Space Watch Honors One of the Most Iconic Logotypes Ever
Anicorn x NASA is a special edition timepiece designed by Richard Danne ? the creator of the legendary 1974 NASA worm logotype.
Of the numerous iconic logos designed throughout history, one quickly notices most fall under the category of companies and brands selling wares or services. Which makes the NASA logotype designed by Richard Danne an exception and exceptional graphic and typographic imprint left upon history, one representing an ideal and the efforts of science to explore our solar system and beyond. Originally designed in 1974 by New York design studio Danne & Blackburn, Richard Danne and Bruce Blackburn would be responsible for designing the red, curvy bold logotype winding to spell out N-A-S-A, sans any cross strokes across the A?s ? a future-glancing typographic treatment which would later earn the moniker of ?The Worm?? and would go on to become inseparably associated with America’s space agency. And now it’s back in the form of a limited edition Anicorn x NASA Space Watch.
Danne’s contribution beyond the logotype was extensive in his role as NASA’s Design Director, an effort resulting in a 90-page branding manual known as the NASA Graphics Standards Manual (this NASA podcast with Danne is highly recommended for anyone who wants to delve further into the origins of the iconic logo, the inspiration, the design process with the agency and his firm, Danne and Blackburn).
The Worm logo was eventually retired from official u...
Of the numerous iconic logos designed throughout history, one quickly notices most fall under the category of companies and brands selling wares or services. Which makes the NASA logotype designed by Richard Danne an exception and exceptional graphic and typographic imprint left upon history, one representing an ideal and the efforts of science to explore our solar system and beyond. Originally designed in 1974 by New York design studio Danne & Blackburn, Richard Danne and Bruce Blackburn would be responsible for designing the red, curvy bold logotype winding to spell out N-A-S-A, sans any cross strokes across the A?s ? a future-glancing typographic treatment which would later earn the moniker of ?The Worm?? and would go on to become inseparably associated with America’s space agency. And now it’s back in the form of a limited edition Anicorn x NASA Space Watch.
Danne’s contribution beyond the logotype was extensive in his role as NASA’s Design Director, an effort resulting in a 90-page branding manual known as the NASA Graphics Standards Manual (this NASA podcast with Danne is highly recommended for anyone who wants to delve further into the origins of the iconic logo, the inspiration, the design process with the agency and his firm, Danne and Blackburn).
The Worm logo was eventually retired from official u...
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