Tune in to why the Future Flowers founder, Jennifer Huynh, thinks the flower bouquets you see at the market look a bit dated + the future of floral design.

It?s spring ? Jennifer Huynh?s favorite season. ?I love spring flowers here in New York,? says Huynh, founder of the trendsetting floral studio Future Flowers. ?We have a cold, dark winter ? so when spring rolls around, not only am I happier [in general], but I’m happy to use the new spring flowers coming in at the markets ? the wild flowers and grassy elements that become more abundant during this time.?
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As the founder of Future Flowers, Huynh has worked with some of the biggest brands in the country ? from fashion and beauty mainstays like Christian Louboutin and Saie to Cash App, the billion-dollar payments service. Her background in the fashion industry is evident in her work?s beautifully measured aesthetic ? never too much, always surprising, eternally new. For all those reasons we were delighted to ask Huynh to talk through some of our burning floral questions: How can we make our home bouquets a little more beautiful" Who does she most want to work with" And why are so many bouquets stuck in seasons long past"
As to that last question, she has a theory: ?The idea behind floral design has expanded a lot,? she says. ?I think that nowadays, we see a lot of artists pushing what flor...