Design Milk Travels to? Amsterdam
We traveled to Amsterdam to explore everything the city had to offer by foot, boat, and bus.
Amsterdam is a city defined by diametric forces: land vs. water, preservation vs. progress, art vs. commerce, high vs. low culture. In between these opposing forces, the most populous city in the Netherlands finds itself enjoying a renaissance as an international art and design hub, bustling with activity…but never too hurriedly so. For Dutch citizens in Amsterdam embody a convivial spirit referred to as gezellig ? in essence the pursuit and appreciation of creating a pleasing atmosphere. And indeed, I quickly discovered there is much to find pleasing about this city’s canal-laden curves and corners requiring hardly any effort except walking out the hotel door. As a first time visitor, my expectations of Amsterdam were woefully modest, attributed to a vague ignorance of what the city had to offer beyond the storied canals, a few notable museums, and of course, its storied red light district. But by the end of my first day, I had already decided Amsterdam was my new favorite European metropolis, an opinion only strengthened over the span of a few days exploring by foot, boat, or bus.
A first time visit to Amsterdam requires a visit to the newly reopened Rijksmuseum. Photo: Gregory Han
I discovered what I most admire about Amsterdam is its incorporation of the city’s storied history into the flow of its emerging future; th...
Amsterdam is a city defined by diametric forces: land vs. water, preservation vs. progress, art vs. commerce, high vs. low culture. In between these opposing forces, the most populous city in the Netherlands finds itself enjoying a renaissance as an international art and design hub, bustling with activity…but never too hurriedly so. For Dutch citizens in Amsterdam embody a convivial spirit referred to as gezellig ? in essence the pursuit and appreciation of creating a pleasing atmosphere. And indeed, I quickly discovered there is much to find pleasing about this city’s canal-laden curves and corners requiring hardly any effort except walking out the hotel door. As a first time visitor, my expectations of Amsterdam were woefully modest, attributed to a vague ignorance of what the city had to offer beyond the storied canals, a few notable museums, and of course, its storied red light district. But by the end of my first day, I had already decided Amsterdam was my new favorite European metropolis, an opinion only strengthened over the span of a few days exploring by foot, boat, or bus.
A first time visit to Amsterdam requires a visit to the newly reopened Rijksmuseum. Photo: Gregory Han
I discovered what I most admire about Amsterdam is its incorporation of the city’s storied history into the flow of its emerging future; th...
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