Bref Offers Ephemeral Art and Design in Montreal
Bref is a Montreal boutique, gallery, and event space that offers a unique journey and shopping experience to lovers of art and design.
Bref is a boutique, a gallery, and an event space that offers a unique journey and shopping experience to lovers of art and design. Based in Montreal, Bref brings together every month, under a specific theme, exclusive pieces made by emerging artists and brands, both on the local and international scene. What Bref offers is always ephemeral; the Mile End shop is constantly evolving, as well as other venues that are occupied temporarily for pop-ups.
Daphne Caron
Why did you pick this city/neighborhood/storefront"
Three years ago, when we started working on the concept of Bref, we observed that Montreal lacked an innovative venue that allowed emerging creators to present their work. There are many inspiring concepts on the Montreal scene, but most work in silos. The galleries on one side, the event spaces of another, then the shops. We wanted to put all this together in one place. For us, the Mile End neighborhood, where we are located, represented the essence of our concept. It is an artistic neighborhood, known for its streets where we find several inspiring concepts. There is a neighborhood life at all hours of the day with many coffee places, restaurants, fun shops, bars, etc. For us it was exactly the soul we wanted to give to Bref.
Marine Intartaglia
Where did you get the name for the store"
Bref is a constantly evolv...
Bref is a boutique, a gallery, and an event space that offers a unique journey and shopping experience to lovers of art and design. Based in Montreal, Bref brings together every month, under a specific theme, exclusive pieces made by emerging artists and brands, both on the local and international scene. What Bref offers is always ephemeral; the Mile End shop is constantly evolving, as well as other venues that are occupied temporarily for pop-ups.
Daphne Caron
Why did you pick this city/neighborhood/storefront"
Three years ago, when we started working on the concept of Bref, we observed that Montreal lacked an innovative venue that allowed emerging creators to present their work. There are many inspiring concepts on the Montreal scene, but most work in silos. The galleries on one side, the event spaces of another, then the shops. We wanted to put all this together in one place. For us, the Mile End neighborhood, where we are located, represented the essence of our concept. It is an artistic neighborhood, known for its streets where we find several inspiring concepts. There is a neighborhood life at all hours of the day with many coffee places, restaurants, fun shops, bars, etc. For us it was exactly the soul we wanted to give to Bref.
Marine Intartaglia
Where did you get the name for the store"
Bref is a constantly evolv...
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