Bentley Mills Is Bringing Out the Modern Curator in All of Us
To create the Modern Curator Collection No. 1, Bentley Mills used a studio approach, intertwining in-house expertise with outside influences.
The word ?curator? can bring a lot of things to mind. Keeper and custodian. Someone who creates the overall shape and feel. A person who organizes and oversees an exhibition. Whether creating a collection of fine art or graphic fonts, a curator culls and convenes, framing viewpoints while expanding perspectives to shape and shift how the world is seen and shared. Doesn?t this describe the practice of interior design" Designers are, and always have been, curators ? creating spaces and experiences, assembling colors, and materials to achieve a particular vision.
Today, everyone is a modern curator. And their diverse points of view fuel innovation, creativity, and collaboration. This is the impetus for the new approach Bentley Mills is employing in the product design process, and the stories that surround and bring it to life. The brand is thinking differently about collaboration and product development. For Bentley, it?s more than a single person at the helm who creates the vision and directs everyone else to execute. Their process now takes a ?studio approach? ? modeled after an interiors studio ? that intertwines in-house expertise with outside influences.
Modern Curator Collection No. 1, Look Sharp
The in-house team of four at Bentley boasts tremendous talent and expertise. Senior designer Diane Hahn is an extraordinary...
The word ?curator? can bring a lot of things to mind. Keeper and custodian. Someone who creates the overall shape and feel. A person who organizes and oversees an exhibition. Whether creating a collection of fine art or graphic fonts, a curator culls and convenes, framing viewpoints while expanding perspectives to shape and shift how the world is seen and shared. Doesn?t this describe the practice of interior design" Designers are, and always have been, curators ? creating spaces and experiences, assembling colors, and materials to achieve a particular vision.
Today, everyone is a modern curator. And their diverse points of view fuel innovation, creativity, and collaboration. This is the impetus for the new approach Bentley Mills is employing in the product design process, and the stories that surround and bring it to life. The brand is thinking differently about collaboration and product development. For Bentley, it?s more than a single person at the helm who creates the vision and directs everyone else to execute. Their process now takes a ?studio approach? ? modeled after an interiors studio ? that intertwines in-house expertise with outside influences.
Modern Curator Collection No. 1, Look Sharp
The in-house team of four at Bentley boasts tremendous talent and expertise. Senior designer Diane Hahn is an extraordinary...
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