A Specialized Graphic Design Bookstore Comes to Brooklyn
After two incredibly successful Kickstarters, designers Jesse Reed and Hamish Smyth open their new office with a special bookstore addition.
There?s nothing that?s quite as analog and nostalgic as finding a book you love and spending an afternoon thumbing through it. Graphic designers Jesse Reed and Hamish Smyth of Standards Manual know this is true for a lot of people. Their previous Kickstarters to bring back two classic manuals exceeded their expectations. Their reissue of the 1970 New York City Transit Authority Graphics Standards Manual drew in $803,000 in pledges (with a goal of $108,000) and their reissue of the 1974 NASA Graphics Standards Manual raised $942,000 dollars in pledges (just about $50,000 shy of a $1M; their goal was $158,000). There?s an obvious demand for classic design books like the two Jesse and Hamish reissued so when it came time for them to open their design office Order, they decided to also build out a specialized graphic design bookstore in the front, the first of its kind in New York. In addition to carrying their reissued manuals, the Standards Manual bookstore also carries a thoughtfully curated selection of graphic design books from a variety of renowned publishers, including: Chronicle Books, Gary Hustwit, Harper Collins, Hartley and Marks, Hachette, Laurence King, Niggli, Phaidon, Prestel, Unit Editions, and Yale University Press. Today for our Design Store(y) series, we chat with both Jesse and Hamish on what it?s like to ventu...
There?s nothing that?s quite as analog and nostalgic as finding a book you love and spending an afternoon thumbing through it. Graphic designers Jesse Reed and Hamish Smyth of Standards Manual know this is true for a lot of people. Their previous Kickstarters to bring back two classic manuals exceeded their expectations. Their reissue of the 1970 New York City Transit Authority Graphics Standards Manual drew in $803,000 in pledges (with a goal of $108,000) and their reissue of the 1974 NASA Graphics Standards Manual raised $942,000 dollars in pledges (just about $50,000 shy of a $1M; their goal was $158,000). There?s an obvious demand for classic design books like the two Jesse and Hamish reissued so when it came time for them to open their design office Order, they decided to also build out a specialized graphic design bookstore in the front, the first of its kind in New York. In addition to carrying their reissued manuals, the Standards Manual bookstore also carries a thoughtfully curated selection of graphic design books from a variety of renowned publishers, including: Chronicle Books, Gary Hustwit, Harper Collins, Hartley and Marks, Hachette, Laurence King, Niggli, Phaidon, Prestel, Unit Editions, and Yale University Press. Today for our Design Store(y) series, we chat with both Jesse and Hamish on what it?s like to ventu...
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