1 Shop, 2 Owners, 60+ Independent Designers: fruitsuper?s JOIN Shop in Seattle - interior design Blogs

1 Shop, 2 Owners, 60+ Independent Designers: fruitsuper?s JOIN Shop in Seattle

Sallyann Corn and Joe Kent of fruitsuper open up a storefront that celebrates design, craftsmanship and community.

Seattle-based fruitsuper is no stranger here on Design Milk as we love them for their modern spin on everyday items (which they?ve shown as part of our Milk Stand in the past). The duo behind fruitsuper, Sallyann Corn and Joe Kent, founded their studio in 2008 and nine years later, we?re excited that they?ve opened up their first brick and mortar location. JOIN Shop now lives in Seattle?s South Lake Union neighborhood and carries an incredible selection from the JOIN Design Collective, a community of more than 60 independent designers and makers in Seattle.

Sallyann and Joe juggle multiple hats as they designed, own, operate, curate and manage the JOIN Shop, and that?s in addition to their roles as designers! Their goal with the new store is to showcase American-made objects that celebrate design, craftsmanship, community and the stories behind the objects. The shop carries homewares, stationery, jewelry and gifts ? all hand-selected personally by Sallyann and Joe ? and will also serve as a venue for trunk shows, launch parties and workshop events. To put it lightly, the duo have their hands full! We got the chance to chat with them about their new role as shop-owners and some of the awesome items they carry in store. Spoiler alert: read on to find out what exciting news they have coming down the line?
Why did you pick this storefront"
In a way, it picked us! South Lake Union is currently one of the fastest transitioning neighborhoods in Seattle. Our building is located in the midst of a rapidly developing residential and commercial area. The building development company knew the rich history of JOIN Design and wanted to fill the ground level spaces with local businesses. They felt a brick and mortar manifestation of our Collective could really add unique character to this burgeoning neighborhood. Where did you get the name for the store"
The name Join Shop (or Shop Join) is an extension of the nearly 10-year old JOIN Design Collective, a group of like-minded, independent studios that share the same values. We wanted the name to be simple, playful, and immediately understandable.

Has it changed much since it opened" How"
Yes! When we opened the Shop in April we featured nearly 30 independent makers, artists, and designers. Since we?ve opened, we have now grown to proudly feature works from over 60 studios. Having this brick and mortar location continues to expand our creative community and provide a new platform for featuring small and upcoming design studios, something that has always been at the core of JOIN?s mission.
What?s one of the challenges you have with the business"
One of the core values of the collective and our studio has always been working with studios and makers that produce in the USA. As an extension of both, we knew that the shop had to exclusively feature American made wa...
Source: design-milk
URL: http://design-milk.com/

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