The Anatomy of a Home Tour - interior design Blogs

The Anatomy of a Home Tour

Here at Design*Sponge, we’ve covered a wide spectrum of topics, from DIY how-to’s, to artist profiles and studios, to recipes, to pop culture topics and essays that run the gamut in subject matter. But through the years, our main focus has always been home tours. They’re our bread and butter. They’re our window to the […]

Here at Design*Sponge, we’ve covered a wide spectrum of topics, from DIY how-to’s, to artist profiles and studios, to recipes, to pop culture topics and essays that run the gamut in subject matter. But through the years, our main focus has always been home tours. They’re our bread and butter. They’re our window to the world, and after publishing, reading and editing thousands of them, we still can’t get enough of them.
Year after year, readers entrust us with showcasing their homes — an intimate look at their life — and it’s something we don’t take lightly. We honor this trust by handling the home tours of others the way we’d want someone to tell the stories of our own homes, and we work to get the details just right — “What personal pronouns would you prefer we use"” and “Are you comfortable including the names of your children"” and “Are there ways we could better and more respectfully describe these cultural family heirlooms"” — because those details all work together to tell the story of you. After all is said and done, the greater conversation is not about design, it’s about life at home. Our very first home tour published in 2007 — a small, one-photo peek inside the Portland home of artist Amy Ruppel — and it was written by Grace. She tells me, “I didn’t have any idea that people would want to see more content like this (at the time I mainly wrote about new product designs) and so I called it a ‘sneak peek’ because it felt like we briefly stepped inside Amy’s entryway, snapped a picture, and then ran out!”
“Over the past 11 years of running weekly home tours,” Grace continues, “we’ve featured almost 2,000 interiors and we’ve gone from running primarily submissions to spending the bulk of our time reaching out directly to people from a broad range of backgrounds and styles. I was the first and only home tour writer for years, and then we expanded to a small freelance team of three writers, then to two full-time writers (Amy and Max!) and now we’re a team of seven freelance writers spread across the world from Finland to California.”
As part of my Managing Editor duties involves editing all of our content (and writing home tours myself), I’ve had my hands on nearly every single home tour that’s published in the last 4+ years (aside from when I took two short breaks to give birth to my daughters); and before that, I was a hardcore D*S fangirl. I know our process like ...
Source: design sponge
URL: http://www.designsponge.com/

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