Zaha Hadid Architects Creates Immersive Digital Installation for Samsung at Milan Design Week
Zaha Hadid Architects has collaborated with Samsung and digital art and design collective Universal Everything to create an immersive technology installation at the 2017 Milan Design Week, taking place this week in the Italian city. Named ?Unconfined,? the pavilion will showcase Samsung?s new Galaxy S8 smartphone by leading visitors through an immersive environment inspired by the device.
© Luke Hayes. Courtesy of Zaha Hadid Architects
Zaha Hadid Architects has collaborated with Samsung and digital art and design collective Universal Everything to create an immersive technology installation at the 2017 Milan Design Week, taking place this week in the Italian city. Named ?Unconfined,? the pavilion will showcase Samsung?s new Galaxy S8 smartphone by leading visitors through an immersive environment inspired by the device.
© Luke Hayes. Courtesy of Zaha Hadid Architects
Centering on the unity of design, technology and experience, the design of the installation draws from the S8?s seamless geometries and pioneering engagement technology. Interactive curving screens float within the space, directing visitors through the architectural landscape and displaying an array of digital graphics featured on the new phones. Further along, a second zone will give guests the opportunity to test out the innovative features of the S8 for themselves."'Unconfined' sets a benchmark in the way materials and technology come together to create a natural flow bet...
© Luke Hayes. Courtesy of Zaha Hadid Architects
Zaha Hadid Architects has collaborated with Samsung and digital art and design collective Universal Everything to create an immersive technology installation at the 2017 Milan Design Week, taking place this week in the Italian city. Named ?Unconfined,? the pavilion will showcase Samsung?s new Galaxy S8 smartphone by leading visitors through an immersive environment inspired by the device.
© Luke Hayes. Courtesy of Zaha Hadid Architects
Centering on the unity of design, technology and experience, the design of the installation draws from the S8?s seamless geometries and pioneering engagement technology. Interactive curving screens float within the space, directing visitors through the architectural landscape and displaying an array of digital graphics featured on the new phones. Further along, a second zone will give guests the opportunity to test out the innovative features of the S8 for themselves."'Unconfined' sets a benchmark in the way materials and technology come together to create a natural flow bet...
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