klee klee, a new brand from clothing avant-garde ZUCZUG/, takes its name from Tibetan, meaning ?slow down?. Its big sister ZUCZUG/ is a camera ready fashion plate, but klee klee is an exploration of minimalism and low impact production that results in high impact design. Their concept plays with humans and nature coexisting equally and harmoniously, and looks to city dwellers wanting to turn down the volume, slow down their lives, and reconnect with natural rhythms and lifestyles.

© Dirk Weiblen

Architects: AIM Architecture

Location: 101, 322 An Fu Lu, Xuhui Qu, Shanghai Shi, China

Design Team: Wendy Saunders, Ivan Yu, Byungmin Jeon, Lily Zhu, Rachel Wang, Liat Goldman, Jiaoyan

Area: 81.0 m2
Project Year: 2016

Photographs: Dirk Weiblen

Client: klee klee

© Dirk Weiblen

From the architect. klee klee, a new brand from clothing avant-garde ZUCZUG/, takes its name from Tibetan, meaning ?slow down?. Its big sister ZUCZUG/ is a camera ready fashion plate, but klee klee is an exploration of minimalism and low impact production that results in high impact design. Their concept plays with humans and nature coexisting equally and harmoniously, and looks to city dwellers wanting to turn down the volume, slow down their lives, and reconnect with natural rhythms and lifestyles.

© Dirk Weiblen

When asked to design their first store, our initial thoughts went to the person who...