Chagee Tea Bar: Reviving Chinese Tea Culture in Shanghai
In the bustling heart of Metro City, Shanghai, Chagee Tea Bar emerges as a modern ode to China’s ancient tea culture. Designed by Still Young, this contemporary space reinvents traditional tea-drinking experiences, intertwining it seamlessly with today’s youthful, urban lifestyles.
As the lines blur between coffee and tea markets, Chagee’s fresh concept establishes an inviting, avant-garde arena in the realm of oriental tea.
About Chagee Tea Bar
The Resurgence of Tea Culture in China’s Youth
Tea drinking in China isn’t just tradition?it’s a growing trend among the young. Traditional teahouses and modern tea shops are vying for attention, intertwining with daily routines. With the tea and coffee markets merging, how can brands charm young consumers and instill an appreciation for oriental tea" Enter CHAGEE. Their “Tea Bar” concept, in partnership with STILL YOUNG, graces two prime Shanghai locales: Global Harbor and Metro City.
CHAGEE’s Vision: Modernizing Tea Culture
Originating from the Yunnan-Guizhou Plateau, the cradle of tea trees, CHAGEE seeks to rejuvenate Chinese tea. In just six years, CHAGEE’s influence spread from Kunming to international shores with over 2,000 stores. Their mission" Craft a modern tea experience.
Regarding their Shanghai stores, CHAGEE representatives shared, “Everything?from design to product range?reflects the contemporary youth’s tea culture.&...
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